OUR VALUES

We are committed to environmental care and conscious consumption, choosing high-quality materials that ensure durable and versatile clothing for a variety of outdoor activities, including biking, hiking, and water sports.

Our philosophy of “less is more” is reflected in designs that grow with children, thanks to premium materials and comfortable, easy-to-move-in clothing built to last.

We work with premium fabrics from the Italian company Carvico, made with recycled olyester from pre- and post-consumer waste.


Our garments are crafted with Vita Plus, a material that combines durability, stretch, quick-drying properties, and comfort, perfect for active kids. Additionally, it is an innovative, breathable fabric, ideal even on hot days or during intense outdoor activity.

DISCOVER OUR PREMIUM KIDSWEAR COLLECTION

All our fabrics are OEKO-TEX® certified, ensuring safety for
sensitive skin, and provide UPF 50+ sun protection, meeting
international standards (EN 13758-1:2007, AS/NZS 4399:2017,
and AATCC 183-2014).

Our designs are printed by Sublitex using high-quality, eco-
friendly inks and innovative water- and waste-free printing technology.

We pay attention to every detail of production and work exclusively with trusted local suppliers.

For garment manufacturing, we collaborate with Schneider & Sticker, a regional company from Südtirol that shares our commitment to quality and sustainability. Every step of the process is carried out under the highest standards of craftsmanship and environmental responsibility.

We create limited, handcrafted collections, embracing slow fashion and promoting conscious consumption. All pieces are made to order, avoiding surplus and reducing environmental impact.

  • Every Lilulu piece arrives in a fabric backpack made for kids to carry treasures, toys, and adventure essentials. They can color it, personalize it, and make it their own. This way, what holds the garment becomes part of their play, and we avoid disposable packaging in favor of a reusable, waste-reducing solution.